Sunday, June 09, 2013

It's still a mad, mad world

It’s Sunday night and after a weekend of work, errands and relaxation, there’s no better way to wind down the week than watching an episode of Mad Men.

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Earlier this week, I had the honour of being asked to provide quote for my friend Elissa Freeman’s article for Ragan’s PR Daily, “Lessons from Peggy Olson’s ‘lean-in’ moments”.

Peggy has always been one of my favourite Mad Men characters. If you’re a fan of the show and have been watching since the beginning, you’ve seen her career growth during a time when women were either relegated to the home or as teachers, nurses or secretaries in a male-dominated workforce. Rumour has it, Peggy Olson is poised to upstage Don Draper and have her moment in the spotlight before the series wraps up next season. Who knows if that will actually happen but I for one would welcome Peggy as the lead.

In the meantime, Elissa and friends have identified parallels between Peggy’s working style during the iconic 60s and what women in public relations (and other integrated communications roles) can learn from her today.

Do you agree with our take? Do you have anything to add?

Don’t worry. PR Daily didn’t ignore Don Draper. In his article, Arik Hanson asks, “What if Don Draper were a PR pro?” and compares what he might be like if he was practicing public relations in 2013. What do you think?

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