Sunday, February 10, 2008

OPI e-romance collection: even too geeky for me

Okay, two of my favourite things are manicures and hanging out online with my friends. But a mash-up of the two, that just seems silly to me. Have you seen OPI’s e-romance collection? Did you know it’s wired for love? There’s even OPI e-romance e-cards. Why?

Maybe OPI’s marketing team thought they’d get more coverage from the bloggers. Maybe they were right. Doesn’t mean I’m buying. What about you?

4 comments:

  1. yes this is strange... i'm quite confused!!

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  2. Are you confused by my post or OPI's Valentine collection?

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  3. Fascinating... Not sure what the colors have to do with the internet (except for the usual OPI creative names). (You'd think they would do some crazy-speckled "digital" green, or something at least futuristic in style...)

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  4. Monica, part of the OPI brand seems to be coming up with witty names for their nail polish colours. Sometimes I think they recycle existing colours with new names. As for the red, I'm sure it has more to do with Valentine's Day than us geeks. ;-)

    Thanks for stopping by.

    ReplyDelete

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