Showing posts with label Indigo. Show all posts
Showing posts with label Indigo. Show all posts

Tuesday, December 21, 2010

Escape the Mall Challenge (for charity) – part 4: young girl

So, if you’ve been following along, you’ll know I was given a nice chunk of change ($1,000) from PayPal. My task, go shopping for five family members and friends, spend $500 online using PayPal and $500 at the mall buying comparable gifts.

Here’s the run down of gifts for a young girl:

Online
What: Groovy Girl: Fayla Fairy Doll ($15.95) + Fayla Fairy Dress Up Outfit $34.95
Where: honeybunch
Cost: $65.38 ($15.95 Groovy Girl: Fayla Fairy Doll + $34.95 Dress Up Outfit + $6.95 shipping + taxes)

In Store
What: Corolle Les Chéries Camille Doll (Best Toy Award platinum winner, $49.95, note it’s $26.95 online but they don’t have the special addition I found in the store) and Les Chéries denim set ($28.95, note it’s $26.95 online)
Where: Indigo, Yorkdale
Cost: $70.04 ($37.42, 49.95 @ 25% off discount coupon Les Chéries Corolle Doll and $28.95 Outfit – $5 promotional discount + taxes)

Outcome
I shopped with a little four-year-old family fried in mind. I checked out a few different Canadian-owned smaller online stores. There were some wonderful handcrafted toys and other goodies you just don’t see at the mall. Problem is, they really ding you on shipping costs. honeybunch seemed to have the best shipping rates. I would have saved $5 on my order had I registered for their email newsletter. The package arrived on December 15.

Indigo was my first stop at Yorkdale. I arrived with a 25% off coupon for any single item in the store and I was greeted by a salesperson who handed me another coupon for $5 off my purchase. I had every intention of buying the same items at Indigo but when I saw the Corolle doll and outfit and factored in the two coupons plus no shipping, I decided to upgrade and go for the award winner instead. Despite expecting a long line-up based on two earlier visits this season, when I got to the cash, there was only one person in front of me and it moved quickly. I was super excited about this purchase because I felt with the discounts I was able to get a much better quality doll and outfit for $5 more than the purchase online until…

I received the package from honeybunch. You see I wasn’t shopping as smartly as I usually d0. This was the last gift I bought online and I spent much longer than I anticipated. I knew I still had money left in the budget so when I was at the checkout and a suggestion for an outfit appeared, I ordered it too. I didn’t look to see what I was buying and assumed it was an outfit for the doll. Much to my surprise, I was delighted to see a thank you note when I opened the box offering me 10% off my next purchase. Then I found the Groovy Girl inside bright yellow tissue paper along with a matching Fayla Fairy outfit for a little girl. What four-year-old doesn’t like to play dress-up or like the idea of having a matching doll?

This was definitely a win-win situation in each instance.

Donated to: SickKids Dec. 21
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Sunday, October 24, 2010

Indigo unveils new website for the holidays


My first online experience with Indigo was sending an email and hearing back from CEO Heather Reisman herself – quickly and yes, it was definitely her.

My first experience with online shopping was purchasing books from Indigo. I think I was one of the first customers when the e-commerce site was launched. I made sure my order qualified for free shipping and I was delighted when the package arrived at my doorstep.

The company was way a head of the curve both in terms of online customer service and as a Canadian e-commerce pioneer.

I’ve been a loyal fan. I frequent their bricks and mortar stores and am a card-carrying iRewards member. To be honest, I much prefer the tactile experience of shopping at my neighbourhood store over shopping online but that’s not a reflection of their website. I’ll shop online when I’m pressed for time. I’ll also shop online when I want to buy gifts for friends or relatives who live across the country.

Three weeks ago, when I saw a tweet with a link to Indigo’s new website, I immediately clicked over to check it out. I quite like the redesigned site’s fresh new look – it’s unique from their competitors; supports the integration of blogs, Facebook and Twitter; and, offers independent authors the ability to have their books published and distributed in partnership with iUniverse.

A few days later I was delighted to receive an invitation from Tuulie and Katie at MS&L to attend the media launch at Indigo’s head office. The event focused on new website features and holiday gift items, just in time for the start of the holiday shopping season.

Indigo now offers their entire gift, paper and toy inventory (including electronic games and consoles) online. They’ve also partnered with Moleskin, in addition to an extensive inventory of Moleskin products, they have some Indigo exclusives with unique designs and packaging. And as one would expect, there’s a big push on Kobo eReaders.

Some of the other enhancements include:
• Improved search
Deal Zone (all deals can be found in one place)
• Larger images (for close-up viewing) and complementary groupings called “mosaics” (especially for kids’ items to engage those too young to read)
• Free shipping on orders of $25 (down from $39) or more for most items (heavy toys and gifts excluded)
• Expanded Wish List capabilities with an option for birthday reminders (up to 20 wish lists where items can be easily transferred to the chopping cart)

The new site delivers and for those of you who belong to their community, it has been ported over in it’s entirety. However, I was not alone and somewhat disappointed when the media kit for the event was provided on CD ROM. Why not a secure media page on the new website?

chapters.indigo.ca’s holiday shipping deadlines:
Dec 9 – Free Shipping Deadline - Across Canada
Dec 14 – Ship-to-store Deadline
Dec 17 – Premium Shipping Deadline - All Canada
Dec 19 – Last Minute Deadline through GTA/Ottawa/Montreal Corridor
Dec 23 – Quick Ship Deadlines

Have you seen the new chapters.indigo.ca? What are your thoughts? How much of your holiday gift shopping will be done online this year?
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Saturday, June 13, 2009

Dear Bargainista #18 - teachers’ gifts

Dear Bargainista has taken on a bit of a different look today because @kristyprima asked her question on Twitter

“@Bargainista Any good recos for end of school gifts for teachers?”

•••

In 140 characters or less, here’s my answer:

@kristypryma Although some think they’re impersonal, I prefer gift certificates especially when the class pools together.”

Well, I cheated a bit:
“@kristypryma Yorkdale GCs are quite popular with teachers in our neighbourhood. So are GCs from @lululemon, Indigo and movie passes.”

Teachers, we’d like to hear from you too. Which gifts do you enjoy the most and why?
Parents, what can you add to the list?

Dear Bargainista would love to hear from you too! Have a question about shopping, fashion or food? E-mail us or send a tweet to @Bargainista.
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Tuesday, April 28, 2009

Launch for Opportunity Rings



What?
You’re invited to the launch of Globe and Mail contributor Sheryl Steinberg’s new book, Opportunity Rings!

Thanks to June MacDonald who shared the invitation to this event.

Sheryl describes Opportunity Rings as a “comedic novel” about women and technology. It sounds like a fun read for any digital diva who loves gadgets. I won’t be able to make it so please let us know what you think if you go. Check out Sheryl’s Facebook page.

When?
Thursday, Apr. 30, 2009
7 p.m.

Where?
Indigo Books
Manulife Centre
55 Bloor St. W. (See map.)
Toronto

rsvp@keyporter.com

Tuesday, December 23, 2008

Last-minute shopping For kids

In this week’s baby bargainista column, Jenny shares her experience as a last-minute shopper.

I confess: I am, in many ways, a classic last-minute shopper. I always try to get the bulk of my list completed well before the holidays, but inevitably, some late-season errand will send me out to the stores – usually to fetch tissue paper or scotch tape – where I am completely and utterly helpless against the siren call of the impulse holiday buy.

Happily, this often means that I can pick up some small items at a reduced price that are perfect for stuffing stockings, as retailers often slash prices right before Christmas in an effort to clear holiday-related merchandise from the racks. It’s also a perfect opportunity for me to replenish my stash of “emergency” gifts – ubiquitous items like candle holders, pretty boxes, photo frames or albums, that I keep on hand for use as hostess gifts or for co-workers, teachers, and the like.

This week I lucked out at Indigo Books & Music. While picking up some of the last things on my list I happened by a rack of Melissa & Doug toys at 20% off! The same offer is on the Indigo website, while supplies last – so if you’re looking for any last-minute kids’ toys, I highly recommend taking advantage of the deal.

I’m a huge fan of Melissa & Doug toys – they’re high quality, and the fact that most of their toys are made of wood puts any lingering fears about BPA to rest. I can personally recommend the Deluxe Wooden Easel; it’s the perfect height for 3-5 year olds, and while it folds up for easy storage, we tend to keep it open at our daughter’s “art station” in the kitchen; she enjoys doodling and practicing her letters on the chalkboard or the dry-erase board while her Dad and I tend to cooking and cleaning.

If you take advantage of the sale, let us know in the comments!
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Monday, June 23, 2008

Lauren Weisberger @ Indigo Bay & Bloor

Who and What?
Lauren Weisberger of The Devil Wears Prada fame will be speaking about her new book, chasing harry winston

Where?
Indigo Manulife (Bay & Bloor)
55 Bloor St. W. (see map)
Toronto

When?
Tuesday, Jun. 24
7:00 p.m.-9:00p.m.

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